Automotive brand Aston Martin took an active part in the design of the new pearl of New York - the 130 William skyscraper under construction. Together with an outstanding contemporary architect, Sir David Adjaye, the company's designers have developed the appearance of the tower, which should evoke nostalgia for the "Golden Age" of skyscrapers in New York. There are hand-cast details on the façade and the most modern electronics inside the apartments.
Upon completion of construction, the skyscraper will rise to a height of 244 m and become a new urban dominant. On 66 floors, there will be 242 residences, plus a plaza park and 1800 sq. m. areas of various entertainment and service facilities. The cost of apartments in the building now starts at $ 3.6 million and goes up to $ 11.5 million for penthouses.
While David Adjaye is tasked with creating all the exterior elements of the architecture, Aston Martin's representatives focused on the design of five luxury apartments on floors 59-60. The main theme of the interior echoes the interior design of the Aston Martin DBX car, which is included as a bonus when buying an apartment. Similar materials have been used in the finishes, including walnut wood, bronze, hand-sewn leather, and an innovative multi-layer automotive paint.
By default, one of the bedrooms in each apartment is considered a spare and adapts to a room for a racing simulator. Its design has been entrusted to Curv Racing Simulators, which manufactures luxury equipment in this segment. All key trim elements of the simulator are made from the same materials as the interior of a real supercar for a more immersive racing experience.